A content management system (CMS) is a computer software used to manage the creation and modification of digital content (content management). A CMS is typically used for enterprise content management (ECM) and web content management (WCM). ECM typically supports multiple users in a collaborative environment by integrating document management, digital asset management, and record retention.

A CMS helps you write and upload content, and add images, meta descriptions, headlines, and other SEO features. In an ever evolving digital marketing space, CMS software makes it easy to offer superior customer experiences.

Thanks to technology advancements, there are many different content management systems to choose from. While they have different functionalities, they also share key features. But before we jump into the key features, you should know that a content management system is made up of two main parts: the frontend and backend.

Instead of building your own system for creating web pages, storing images, and other functions, the content management system handles all that basic infrastructure stuff for you so that you can focus on more forward facing parts of your website.